The Program
The Program SRM Worldwide School of Business Management teams with Pharmaceutical Sales Organizations to redefine impact in the field. Developing Pharmaceutical Sales Leaders means providing Pharmaceutical Sales Representatives and Management with strategies to impact the market place. Our Unique specialization provide sales Representatives and Managers the strategies they need to command a market place with increased sales and market share. Healthcare and Beauty care is continuously evolving, adopting new elements that work and leaving antiquated methodologies behind. The Role of SRM Pharmaceutical Management Program is to not just help an organization keep pace, but help you identify change and position Sales Representatives and Managers to optimum growth.
The Scope
The highly organized Indian health and beauty care industry is in the forefront of scientific industries, with a wide range of capabilities in the technological and drug manufacturing fields. The Indian pharma industry is estimated to be worth about $10 billion, with an 8-9% annual growth rate. It is one of the leading industries among the Third World countries, and is highly respected for its quality, technology, and range of drugs manufactured and supplied at competitive prices. There is a lot of scope for India to achieve global leadership through export of quality produce and products from medicinal and aromatic plants. India has the necessary resources and the ability both to cater to the ever-increasing demand for natural and herbal products in various segments such as perfumery, food, pharma, cosmetics, hair care, healthcare, etc. We have seen examples of successful companies, such as Himalaya Drug Company (HDC), Emami, Aswini, Ayur, Dabur, Cholayil Pharma, etc., who have patented their herbal/ayurvedic products in India and abroad. HDC patented its 'Herbal Laxative' preparation for treatment of constipation in February 2001 in the US. There are huge employment opportunities for people across the country.
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